Sponsorship Purchase Attribution.

FanAI is the leading esports audience monetization platform built to help sponsors better identify, understand, and reach target fans. The company’s platform turns data into action and channels the results into sponsors’ bottom line.

Program goals.

Program accomplishments.

  • Raised $4.5M
  • Reached annual revenue of $1M and growing 
  • Grew to over 20 full-time employees
  • Signed with Overwatch League and NBA2K
  • Partnered with Hi-Rez Studios, Skillshot Media, GumGum Sports, and more
  • Selected as a Top 10 Esports Startup to Watch by CBInsights
  • Acquired Waypoint Media to better track fan engagement
  • Advised CEO and founders on equity structures and vesting schedules
  • Introduced Company to key service providers to address various business and marketing needs

FanAI team.

Johannes Waldstein
Johannes WaldsteinFounder & CEO
Dieter Neujahr
Dieter NeujahrCo-Founder & COO